In order to talk about programming, we have to talk about who we are designing the program for. It is important that you are developing a training program that is in line with what your client or athlete requests, and not just what you think is best for them. Your client should play an active […]
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What Medical Professionals Wish Personal Trainers Knew About the Human Body
What Medical Professionals Wish Personal Trainers Knew About the Human Body The fitness industry has become a well-settled profession due to the prevalence of diseases related to sedentary lifestyles and the wish of people to be fit and handsome. But many trainers, coaches and fitness professionals are working in fitness centers and gyms, and most […]
Why We Should Prioritize Warming up and Cooling Down During a Workout
A few decades ago, it was not uncommon to warm-up with marching in place and a series of static stretches. Static stretches are now a thing of the past in warm-ups, as studies have shown stretching cold muscles is not the best way to ready the body for activity. Static stretching is best performed at […]
Do You Really Need a Business Plan?
Do You Really Need a Business Plan? It is very common for new entrepreneurs and startup founders to make a business plan. Most of the entrepreneurs consider the business plan to be the first step in starting their new venture. Even in business schools, the students are stressed to focus on the importance of making […]
Help Your Clients Stop Sabotaging Their Health and Fitness Goals
Help Your Clients Stop Sabotaging Their Health and Fitness Goals Most fitness clients have loosely defined, but well-intended, fitness goals that they hope to reach by working with a personal trainer or nutrition coach. Often times, these goals are focused on losing weight, building muscle, increasing energy, or improving eating habits. Even the most concerted […]
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