In any kind of business, getting clients, customers, patrons, or whatever you want to call the people who pay you money for you to do your thing is hard to do. Especially at first. When your business is new, you have to convince people to take a chance on you. Why should they use your […]
How to Build Your Personal Brand and Grow Your Training Business
You can implement many different strategies in the process of developing your personal brand as a certified trainer or professional coach. There are some misconceptions in regards to what a personal brand means. Some people think that branding is the same as marketing, but they are completely different things. Being able to understand the difference […]
Successfully Marketing your Services as a Trainer or Coach
No matter how long you have been in business or how successful your training or coaching business is, if you stop marketing your services, you will very quickly see the effects of lost profits and sales. In virtually every area of business, there will be pitfalls along the way. Marketing is no exception. By knowing how to […]