New Year’s Resolutions for Your Personal Training Business Success
As one year comes to an end and another begins, it’s a good time to consider both your personal and business goals for the future. Along with the above financial reports, as a small business owner, you should evaluate factors like client testimonials and feedback, and how successfully you are abiding by your mission statement.
Take a good, hard look at your accomplishments this year. If you aren’t meeting your financial and personal goals, it might be time to reevaluate your business practices. For example, you should examine your products and services and determine what, if any, changes are due.
Review Your Website
As you evaluate the areas of your business that need improvement, don’t neglect your website. These days, 64 percent of small businesses have their own websites, and if yours isn’t up to snuff, you might be missing out on invaluable opportunities to grow your company.
Having a website as a personal trainer or health coach is a must, especially if you want to train more clients. Even if you are on Twitter, Instagram, Facebook, or Snapchat, you should still invest some time into setting up a website. A website will add a level of legitimacy to your business and can be a terrific way to share your expertise and who you are.
Along with clicking links to make sure they’re all working, check phone numbers and email addresses and be sure your contact forms function appropriately. Searchers are unlikely to stay very long on a site full of dead links and slow-loading images.
Share Your Tips, Tricks, and Expertise for the New Year
Whether someone is making New Year’s resolutions or not, January is a time for planning. This time of year many people will pick up a hobby or learn something new. Provide content that shows your expertise and is truly useful for your customers to get organized for the year ahead. Post, tweet, or write about your expertise, encourage your audience to try new things and offer how your services and expertise, whether in person or virtually, could be a part of their 2022. Looking for some additional ideas for social media posts? Check out this post >>> https://www.nestacertified.com/5-posts-for-your-training-business-social-media/
Get Prepared for Tax Season
It’s everyone’s least favorite time of year. Still, filing taxes on time is important, if for no other reason than the IRS imposes a late filing fee of 5 percent of the additional taxes owed for each month. If you have some extra hours in December, consider taking the time to get your tax documents in order.
Look over your paperwork and make sure nothing is missing. Additionally, you may want to contact a tax advisor to ensure you aren’t missing out on potentially lucrative deductions. If you’re a self-employed personal trainer or nutritionist and NOT an employee, you can claim tax deductions for business expenses incurred on your tax return. The more the tax deductions, the lesser your taxable income will be.
For example: Your annual income is $40,000, and the tax rate for the year is 20%. Your tax bill would amount up to $8,000. However, if you managed to claim tax deductions of, let’s say, $5,000, your taxable income would reduce to $35,000. Now, you will be saving $1,000 by paying a tax bill of $7,000 instead of $8,000.
Remember that if you use independent contractors, you are required by law to file 1099-MISC information form with the IRS by January 31 and to also provide a copy to the contractors by that date.
Don’t Neglect Your Need for a Break
While it pays to get your business or organization ready for the New Year, as a business owner, you should still aim to take a little time for yourself. Plan a few days away from it all when you can relax and recharge. You’ll reenter the workplace with a clearer head and a firmer commitment to building your training/coaching business.
Check out what it takes to start a career in personal fitness training. This is your most affordable and fastest way to become a highly qualified personal trainer.
Is your recertification coming up? Learn more about earning your CEU credits. You can find the full list of CEU courses here.
If you are ready to start your online personal training or coaching business, don’t forget to learn more about our online coaching course. You will also really enjoy this very comprehensive training course called Online Expert Empire.
There is always something exciting about earning a new training or coaching certification and applying that new knowledge of how you train your clients. This also helps you hit the reset button.
NESTA and Spencer Institute coaching programs are open to anyone with a desire to learn and help others. There are no prerequisites.
That’s it for now.